5th IBREI Business Council Meeting: Strengthening Relationships and Advancing Business Management

On October 31, 2023, the headquarters of the renowned company Lifetime hosted the 5th IBREI Business Council Meeting, an event that brought together full council members and special guests to discuss key issues shaping today’s business landscape.

The formal opening was led by IBREI President Maurício Prazak and Business Council President Lilian Schiavo, setting a promising tone for a day dedicated to dialogue and learning.

Key Topics of Relevance:

The meeting highlighted two highly significant themes in today’s business environment:

1. Brazil–Peru Trade Relations:

Rafael Torres, President of RIN (Red de Negocios Internacionales) and partner at the law firm Torres e Torres y Lara, delivered an insightful analysis of trade relations and business opportunities between Brazil and Peru. Torres, also the founding president of the Brazil–Peru Chamber of Commerce, shared valuable perspectives on the collaborative potential between the two nations.

2. Corporate Reputation Management:

Elisa Prado, corporate advisor, reputation management specialist, and professor at ESPN, addressed the critical topic of reputation management. Her enlightening perspectives and practical experience provided participants with essential tools to safeguard and enhance their organizations’ image in today’s competitive business landscape.

Conclusion:

The 5th IBREI Business Council Meeting, held at Lifetime’s headquarters, marked an important milestone in strengthening trade relations between Brazil and Peru, while also equipping participants with effective corporate reputation management strategies. The event reaffirmed IBREI’s commitment to fostering high-level knowledge exchange and networking, driving sustainable business growth on the global stage.